
ViDA
PASSION PROJECT
ROLE - Art Director | Graphic Designer
Problem: Most canned cocktails are loaded with sugar, artificial flavors, and empty calories—leaving health-conscious drinkers with little to toast to.
Solution: This brand reimagines the cocktail experience with functional ingredients and added health benefits—think adaptogens, electrolytes, and clean alcohol, all wrapped in bold, crave-worthy packaging. It's a drink you can feel good about, without sacrificing flavor or fun.









